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Joi Full Volumizing Shampoo. We're setting the scene for plush, long-lasting fullness with this richly lathering cleanser that gently whisks away oil and dirt known to weigh down fi ne hair. Leaves strands clean with a sheen-uniquely nourished and ready for extraordinary body with a natural feel. Big, bouncy, and brimming with body; it's the dream that's now a reality for fine, thin hair. With this powerfully transformative line, Joi Full helps long-lasting, full, lush, manageable strands come to life, minus the crunchy, sticky residue typical of most volumizing products. Joi Full creates the kind of natural-looking, touchable volume that builds confidence as well as fullness.